Search the Blog

Get Feed via Email

Introducing the New Rock Star Life Lessons Logo!

Posted in A Day in the Life, DIY Diva, Indie Music | 6 Comments »


TA-DAA!!! Thanks to all of you who voted and helped me choose, I’m happy to unveil my new Rock Star Life Lessons logo! This logo was designed by Adi Ramdhan, a talented graphic designer from Indonesia, who submitted original designs to my logo contest at The logo contest attracted 177 entries, and it wasn’t easy to choose (which is why I needed your help).

Over the next few months, this blog will become less about me, and more about YOU, the indie musician. The podcast will soon be launched, as well as a few new books and courses. I’ll be moving more of my personal stories to another blog (Yes, another blog! ;-)) to have more of a separation of church and state, so I can refocus on my music activities. After all of my internet marketing lessons and experiences, I’m whittling everything down to two blogs and newsletters. This will enable me to organize my music and music marketing activities into a better experience for you.

I want to do another CD, but I feel like I have to get my online house in order first. But now that the new logos are ready, and my new indie musician list is building quickly, I know that I’ll soon be done with this particular overhaul, and return to making and performing music the way I want.

Thanks so much for your support for the past few months. I couldn’t have done this without you.

I also have to give a shout out of thanks to Chris Wright, my sound editing whiz for the upcoming RSLL podcasts, as well as marketing interns Courtney Bernat and Andres Moreira. I’ve learned the hard way that I cannot (and should not) do it all myself, and I’m grateful for their help, dedication and hard work.

I also have to give a special shout out to Jeffrey Paul Bobrick, my ace, for honest feedback, and hooking me up with those interns. Geno Talerico gets love for all the support and hugs he gives unconditionally. Much gratitude goes to my spiritual mastermind partners CharLena Pearson-Fulcher and Shelia Hutson who have lovingly held my vision, and helped pray it into reality.

Last, but not least, Ariel Hyatt gets Super Kudos for being an awesome role model, peer mentor, client, friend, and all-round cool person.

I’d also like to thank the Academy… sorry, getting carried away there! Seriously, there is no such thing as a self-made success, and I am grateful for everyone who helped me get this far. THANK YOU!!!

Let me know how you like the new logo, and which music marketing topics you’re interested in. I’m ready for you!!!

Staples “Most Wonderful Time of the Year” – Back to School Commercial

Posted in A Day in the Life | No Comments »

“The Most Wonderful Time of the Year” – Back to School Commercial for Staples

I love this vintage Staples “Back to School” commercial for so many reasons.

From a music licensing standpoint, using the Christmas tune “Most Wonderful Time of the Year” for a Back to School promotion is absolutely genius. From a comedy standpoint, this is simply a hilarious commercial.

Kids that celebrate Christmas are usually happy and excited (and well-behaved), while parents are often stressed and stretched to the limit due to holiday demands. In this commercial, the dad is jumping for joy that his kids are going back to school after the summer, and the kids are depressed. It’s an ironic switch, not to mention, very clever.

This video is dedicated to all my parent friends out there!

Local Search Engine Optimization (SEO) for Musicians

Posted in A Day in the Life, Articles, Music Blogosphere, Musician Resources | No Comments »

Local SEO for Musicians

Local SEO for Musicians
by Carla Lynne Hall

Hundreds of people go to search engines like Google every day seeking musical talent in your hometown. While they might not be looking specifically for you or your band, they are using music-related keywords to find a local band or music teacher. By optimizing your band’s website or blog for certain keywords, you can attract new visitors to your site.

After learning this little-known technique, I couldn’t wait to test it out. To find my own local keywords, I began by brainstorming musical categories related to my local area…

Click here to read the rest of my article as a guest blog post on Greg Rollett’s Gen-Y Rockstars Blog

“Your Music Career Gameplan For The Rest Of 2010!” – FREE Teleclass on Aug 19th:

Posted in A Day in the Life, Workshops | 2 Comments »

Bull's Eye

So how is 2010 working out for your music career so far? I know how the beginning of the year can start out powerfully, when we’re filled with New Year’s resolutions, but by the time summer hits, life often gets in the way, and we find ourselves distracted.

If you haven’t already, NOW is the time to revisit your original plans for 2010, to note whether you are still on track, or if you need to adjust your plans in order to end your year on a strong note.

One of my music biz mentors, Kavit Haria from London, has asked to interview me for his teleclass this Thursday, August 19th at 8pm EST. The title is “Your Music Career Gameplan For The Rest Of 2010!” and I’m looking forward to sharing as much free info as we can within an hour. Some of the topics we’ll cover include:

* How to get more exposure as a musician using cheap, free methods to build a
following and interact with your fans

* How to write and sell songs as an artist

* The biggest mistake musicians make promoting themselves

* How to get yourself more money (and faster) from your music

Kavit has reserved 500 seats for this teleclass, which is being offered to over 12,940 musicians on our database so reserve your space now.

Don’t worry if you can’t make the call because it’s not an appropriate time or you miss the call. If you sign up for the teleclass, we’ll make the recording available for you to enjoy at your convenience.

What Are Your Burning Music Marketing Questions??

Posted in A Day in the Life, Indie Music, Workshops | No Comments »

question mark

I’ve been working on a new music marketing course, and I need your help.

In order to find solutions to your burning questions, I’ve created a survey at:
Rock Star Life Lessons Survey

Do you want to know how to:

* Sell more music?
* Market your music on Facebook and other social media sites?
* Build your fanbase?

Please visit Rock Star Life Lessons Survey and let me know. It’s only 10 mostly-multiple answer questions, so I promise that it will be quick and painless.

Thanks so much for your time!