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Patti Rothberg ~ Double Standards

Posted in Future Legends, New Music Artist, nyc singer | No Comments »

Patti Rothberg - Double Standards CD
Patti Rothberg

Born in New York City Rothberg grew up in Scarsdale, NY, playing piano from the age of 3 and writing songs by the age of 15, joining a high school Rod Stewart covers band. She later traveled through Europe and America, busking to support herself.

Patti’s CD debut on EMI America, Between the 1 and the 9, went on to sell over 250,000 copies in the US and another 200,000 in Europe and Japan. The album title is a reference to the subway platform where she used to busk.

Now Patti Rothberg is back with her third CD, Double Standards, which was released on Megaforce Records. It is the culmination of the melodic pop rock associated with “1 & 9”, and the psychedelic explorations and Queen-like harmonies of her second CD Candelabra Cadabra. The combination is doubly delicious. The title track is an exploration of the concept of good vs. evil, wherein “…the devil loves a double standard and heaven isn’t selling cheap…” The album is split down the middle between hard rock and heartfelt acoustic songs. What brings it all together is Patti’s melodic sensibility and unique lyrical perceptions. Had this been the age of vinyl, the harder songs might all go on one side, the softer on the other. Both are unmistakably Patti and equally true to her musical leanings.

Patti’s main website

Patti’s MySpace
Patti’s MTV video for “Inside” (her radio hit that was featured on shows like 120 Minutes)
Patti’s video “Treat Me Like Dirt” that she helped direct
Patti’s side project “Squeaky Wheel”

Last, but not least, if you’d like Patti to paint a portrait of you, your loved one, or even your pet, contact Patti at *prothberg AT earthlink DOT net*.

Interview with Matthew Ebel, Singer-Songwriter

Posted in Future Legends, Indie Music, Interviews | 5 Comments »

Matthew Ebel is another wildly-talented singer/songwriter who granted me an interview in November 2008, which I am happy to share with you.

The Rock Star Life Lessons Blog Interview with Matthew Ebel, by Carla Lynne Hall

Matthew Ebel

Rock Star Life Lessons: How often do you perform?

Matthew Ebel: Right now I have a regular gig once a week in New Hampshire. I’m hoping to expand beyond that, obviously, but it’s my first anchor gig in New England since moving here. I’ve been looking for a booking agent for years now, but I don’t know how to get one that will actually WORK for me. I can perform my ass off, but convincing an agent to even return a damn phone call is like getting a label to solicit a submission.

Of course, during the summers for the last couple of years I’ve been doing a residence gig 5 days a week on Block Island. That’s a lot of fun, but a LOT of work. And good money. That one fell into my lap, but I’m glad it’s there. My performance partner, Ernie, got me that gig and he’s a blast to play with.

RSLL: What’s your traveling/touring schedule like?

ME: Right now, thin. I won’t take a gig unless it will at least break even, and that means I don’t tour much right now. Granted, a string of small-paying gigs will make a tour profitable, but I am so busy with studio work that I don’t have the time to book such a tour right now. In the mean time, I’m being flown out to conventions for gigs a few times a year. Those are the real good-paying gigs and they’re usually full of people who already know my music and will sing along.

RSLL: Over the summer, you were an Artist in Residence on Block Island. How do you get gigs like that, and what are they like?

ME: Like I said, that one fell into my lap… but like someone said once, luck is the intersection of preparation with opportunity. I’ll work it backwards for you: My friend Ernie already had the Block Island gig, but he doesn’t sing so he needed a frontman. He found me at the Podsafe Music Live gig we set up in Nashville when C.C. Chapman was coming to town. I was part of the PML thing at Edgehill because I was friends with Geoff Smith and Kevin Reeves, and of course C.C. I got to know all of them through podcasting all the way back in 2004. The thing that got me into podcasting was a geek friend of mine mentioning that some guy from MTV’s heyday did a regular internet show and that I should send him a song from the new album I was working on (that would be Beer & Coffee).

So I guess the answer to that question is I got the gig because I had a geek friend a few years before I got the gig. In the music business you can always see the road behind the tour bus but the road ahead goes in all directions.

RSLL: You are like the Podcast Music King! How did you get your music featured in so many podcasts?

ME: First of all, thanks! The key, I guess, was getting involved early. I lived in Nashville when podcasting really broke and everyone was all excited about it, so for me there’s a perfect comparison at work here: The Music City is one of the biggest ponds a small fish can be in- a well-established machine that funnels songwriters to publishers to labels to artists to session players and eventually to both CD sales and live gigs supporting those CD’s. It’s the standard rich-and-famous contract from the Muppet Movie with millions of musicians standing in line to get it.

On the other side there’s the cutting edge. A brand new medium (podcasting) that nobody but the pioneering nerds listened to, but something that had great potential. The smaller the pond, the bigger the fish you can be. I saw that small pond being fed by a river of excitement and innovation, so I could see that small pond getting bigger very soon.

I guess it’s a bit like surfing. There are thousands of waves, but only a few you can ride all the way to the shore. Once you’ve paddled through a few duds, you’ll figure out how to spot the wave that’s going to curl just right long before it even starts to rise.

Tossing this labored analogy aside, I guess I was just so excited about the medium itself that the other geeks like me could see I was genuine. I was in it for both promotion of my music AND for the promotion of this new medium. You can’t fake genuine enthusiasm, and New Media types in particular can smell a marketing pitch miles away. I just happened to be able to add my music to a very small pool and speak the vernacular of the geek to help spread it around.

Now podcasting is huge and major labels are toying with it, so it’s a wave that’s already curled and heading for the sand. What’s the next wave? You got me, I’m still riding this one.

RSLL: What other music-related ventures are you doing these days?

ME: Right now I’m trying to start my own wave. Over at there’s a new subscription service where my fans can sign up for brand new music and live recordings every single month, along with other exclusives. Gas prices are making it harder to tour every year. My fans, thanks to the internet, are spread out all over the world… but very few of them live in a concentrated enough area to support a real live concert. With the subscription, I can send new music and live shows to them without going bankrupt on gas and hotels.

I got the idea from Geoff Smith’s Ring Tone Feeder site. He’s got a subscription for iPhone ring tones, I’m doing new music and concert recordings. If I can get enough subscribers, I’ll be able to just focus on making good music and less on marketing to new customers. I’m hoping that this model will actually work so new musicians can earn a living off of their own music.

If you’re interested, check out the site at – I just sent out the first song to podcasters, too, so people can play some of it on their shows!

RSLL: How has your marketing yourself and your career changed in the last 5 years?

ME: Well for starters I stopped trying to figure out what my fans wanted and just started asking them. That was a big shift for me and fortunately my fan base, for the most part, is familiar with feedback mechanisms like blog comments, Twitter, and AIM/Yahoo/Skype. As for actual marketing, I’ve also come to the realization that I can be a marketer or a musician, not both. I’m trying to find someone now who will act as a marketing agent of sorts, someone who will make the noise and maybe do PR for me without having to function as a record label.

RSLL: What is one action a musician can take to build their music business?

ME: There are thousands of things I could say here, but since I’m geek-centric I’ll start with a big one: Don’t settle for a shitty website. Seriously. Register your own domain name ( does NOT count), hire someone to design you a killer WordPress site, and learn how to use it. Publish your blog via RSS and Twitter, update it frequently, and don’t settle for a shitty website. Ever.

If you’re cruising for a restaurant and the first thing you see are folding chairs and paper plates, you’re not likely to care how good the food MIGHT be, you’re heading to the next restaurant. Your website is your store front, your chance to control the user’s experience. It’s your jolly roger for your pirate ship. Make damn sure you’ve got one that strikes fear into the heart of your enemies.

RSLL: If you were starting all over today as a musician, what would you focus on?

ME: Starting from scratch? Music. I would make sure my music was worth paying $150 for the cheap seats to go listen to. I would surround myself with people who aren’t afraid to tell me what sucks and what doesn’t, people I trust enough to listen to. No matter how clever your marketing, you will be better off if your songs mean something, stick in people’s heads, and make people want more. If you can’t do that, you need to keep working before you start any marketing.


For Matthew Ebel, music is the key to the journey of life, not just the destination. The Massachusetts based singer/songwriter/keyboardist has experienced several musical lifetimes, each one providing him with the skills to accomplish that rare songwriting feat –to have his listeners emotionally inhabit the shoes of the characters he creates.

Fully immersed in the new digital music world, Matthew is committed to being a trailblazer for other artists. “I want to leave a legacy for other musicians and show them that it’s possible to be a one man operation or a small band and do it on your own. I’m always looking for new ways to do that for myself and I’ll be letting people know where I’ve succeeded and let them know what to avoid from my failures,” he says.

In 2009, Matthew plans to develop himself as a touring artist. “My goal is to be touring with a band,” he declares, following with a laugh, “across the country, globe or universe.” He’ll also be beginning the follow up to Goodbye Planet Earth, of which he says, “I’m going to get back to a more organic feel. I think I want to call it Songs for Geeks,” he says with an impish grin. It will continue to be a fascinating journey for Matthew and his music, as well as a rich and rewarding ride for those who choose to follow.

Matthew Ebel’s main website
Matthew’s Music Subscription Site
Matthew Ebel on Twitter
Matthew Ebel on Facebook
Matthew Ebel on MySpace
Matthew Ebel on

Interview with Rick Goetz, Music Coach

Posted in A Day in the Life, Future Legends, Indie Music, Interviews | 2 Comments »

The Rock Star Life Lessons Blog Interview with Rick Goetz by Carla Lynne Hall

Rick Goetz

Rock Star Life Lessons: How did you decide to be a musician’s coach?

Rick Goetz: I’m not really sure I decided it… It just kind of happened or maybe the profession picked me.

I was first and foremost a bass player as a younger man but I kind of fell into A&R at Major labels (Atlantic & Elektra) for just under ten years by way of playing in bands and booking and managing artists in college. For whatever reason I have had the same cell number since 1998. After my last A&R job people stopped calling me for record deals on that number but people never stopped calling me for advice on what to do with their careers both as musicians and as music executives. For the most part I was always happy to help (except for the occasional stoned guy who would call at 3 AM with questions that couldn’t wait) but it was surprising to me that people would seek me out.

After doing A&R I took some time off to work on various TV projects and ran a digital label in the EMI family and wound up putting together a consulting business handling licensing for tech start ups. The beginning of 2009 rolled around and eight out of my ten clients either went under or flaked out in spite of signed contracts. Around March of 2009 I got a call from someone needing help with their career and in a panic about money I replied that I’d love to help but I was spending all of my time trying to replace the clients I had just lost… They volunteered to pay me for my help which completely caught me off guard. I never wanted to manage artists (Tried it once in earnest after college and got calls from jail- no thanks) but the coaching/consulting relationship on a project by project basis makes a great deal of sense to me.

I also have an amazing coach in my life that helps me sort out all of the insanity and fear that goes on between my ears on a daily basis so I am a real believer in relying on someone who has been down a similar path who can be objective when you can’t see the forest for the trees.

RSLL: How has being a reality show producer affected your approach to the music business (if at all)?

RG: Well, I only got as far as getting a developmental deal for one project so I can’t speak volumes about the TV business but it taught me a ton. I got represented by ICM as a producer when I was in A&R at Elektra and had been very much used to being on the buy side of most business transactions. Going into Networks and pitching people about my ideas was not only remarkably humbling but caused me to re-evaluate the way I treated people in general. It taught me about sales and it made me realize that hearing pitches every day made me much better at pitching myself. It was helpful in realizing that while I have always looked at music as the slightly slow kid brother of the film and TV businesses there are ways you can apply the musician and music business skill sets to other businesses if you are willing to admit what you don’t know and partner with people who know more than you do.

RSLL: Is it more difficult for musicians to get synch licenses since the majors are doing it too?

RG: It’s difficult in general I guess. Put yourself in the shoes of a music supervisor – the phone rings and it’s an artist who just released their 2nd album and they play music of a certain style and the second line rings and it’s Sony who has some of the marquis acts in all of Western Music. Who do you call back knowing that at some point you WILL need the relationship with a label or a publisher that has that kind of market share? What I mean by that is I think to get songs licensed is a full time job and a really hard one if you have a small catalog. If you are part of a bigger catalog not only will the representative be taken more seriously but such representatives will already be in conversations with supervisors about other opportunities for a piece of music that you would never fit the bill for when a call comes in about something that will work for you. So yea- if we are talking about licensing original music as opposed to work for hire? Sure it’s more difficult but there are the options of being a part of licensing libraries like Pump Audio or Crucial Music etc etc…

RSLL: What has been some of your most rewarding moments as a coach so far?

RG: There are a few – I don’t discuss specifics about my clients publically without their permission but there have been several little victories for people who I have helped and most recently I started working with Tim Latham as a client and has always worked on some of my favorite records – everything from Tribe called quest to Lou Reed… That’s been very rewarding.

RSLL: Do you miss performing?

RG: Being on stage and feeling the adrenaline and the excitement? Sure! All the time. I still play from time to time but I really don’t miss the work and the struggle that went into making those moments happen.

RSLL: What is one action a musician can take to build their music business?

RG: Collaboration. Co-writing, session work, guest appearances on other people’s records. All huge steps in community building if done correctly.

RSLL: Do you think that live shows are still important in the internet age?

RG: Absolutely. For big artists they are also one of the few reliable ways to make money. The internet is a wonderful tool but if you have a show that is beyond music – if you have a show that is truly entertainment I think that won’t be replaced any time soon.

RSLL: Do you think that social media marketing may be a bit too distracting for musicians?

RG: I know it is for me. I’m a bit obsessive so I can get really caught up into mindless repetitive tasks that have a grading system. If you find your self esteem too closely tied to how many twitter followers you have it’s time to limit the amount of time you spend on social networking and dedicate any remaining time to shedding.

RSLL: If you were starting all over today as a musician, what would you focus on?

RG: First and foremost having fun. If you are doing music and it feels like a day job (and I don’t mean the paranoia about money part – I mean the work) then something somewhere has gone wrong. I find it’s considerably less fun for an audience if it’s not fun for the players.

Secondly I would really focus on my craft – I mean really shutting off the internet connection and the cell phone and doing all the boring work I glossed over that made my playing less than it could have been.

Third- joining or building a community of musicians to work with…

RSLL: Is there anything else that you think musicians should know?

RG: Some of the obvious apply – know all about how to set up your business correctly and work with a lawyer to do that. Know the ins and the outs of how money is made with music. I think above all else it’s important to remember that there really isn’t any one person out there who will make your career…except you.


Rick Goetz (center), flanked by Ahmet Ertegun (left) and Jason Flom (right)

Rick Goetz is a musician’s life coach with deep roots in the music industry. Throughout his music career he has been a major label A&R representative, a music supervisor, an artist manager, a reality show producer, a bass player and the head of a digital record label. Because of his varied experience he understands the complexities of making music and making a living making music from both the artist and executive perspectives.

As a musician’s coach, Rick provides strategic consulting for musicians, songwriters and entertainment executives. For artists he is able to speak from first-hand experience about how to expose their music to a wider audience. For executives he can advise on the politics of working with art and how to create more opportunities for them, and their clients or customers.

Rick’s Musician Coaching Site
Rick on Twitter

The Indie Maximum Exposure List by Ariel Hyatt & Friends

Posted in A Day in the Life, Articles, Future Legends, Indie Music, Music Blogosphere | 2 Comments »

Indie Maximum Exposure List 300px

Ariel Hyatt has done it again! After laughing at Billboard’s recent “Maximum Exposure List” (marketing strategies that only the superstar musicians could even pray to attain), Ariel reached out to her dream team of indie music rock stars to compile a list of tactics that the rest of us can actually use!!!

I’m not above mentioning that I’m on her dream team, and that my tips are included in this amazing white paper. Especially as I’m in good company with other cool indie music peeps like Rick Geotz, Derek Sivers, Lou Plaia, Tom Silverman and more! And it’s FREE!

Visit HYPEBOT blog to learn more about this indie music breakthrough white paper.

Get your Indie Maximum Exposure List in pdf format now!


Ariel Hyatt is a Hottie!

Ariel Hyatt is the founder of Ariel Publicity & Cyber PR, a New York-based digital firm that connects artists, authors and filmmakers to blogs, podcasts, Internet radio stations and social media sites. Educating musicians is her passion and her philosophy is: combine social media with internet marketing to help artists grow their fanbases and increase their income. This is the subject of her book, Music Success in Nine Weeks, which has helped hundreds of musicians navigate the Social Media landscape.

Interview with Ariel Hyatt, Indie Music Publicist and Author of Music Success in Nine Weeks

Posted in Future Legends, Interviews | 2 Comments »


The Rock Star Life Lessons Interview with Ariel Hyatt, Indie Music Publicist and Author of Music Success in Nine Weeks
by Carla Lynne Hall

Rock Star Life Lessons: How has your marketing yourself and your career changed in the last 5 years?
Ariel Hyatt: Wow – great question – it has changed radically…. Since the evolution of Social Media my own PR and marketing has shifted from making our promotion and marketing all about a one way conversation: Hey artists: We have been in business 12 years and look at our reputation! Coupled with the fact that I was very much in the background as the “pitcher” to the writers writing releases and telling a very one sided story using press releases and mail and phone call follow -ups.

Now the primary marketing tool that I employ my expertise and how I can share what I have learned being on the court to help musicians understand not only the value of social media but also how to do their own PR and Marketing. The more I share, the more Cyber PR seems to flourish because people buy from those that they like and trust and I have built up trust by sharing good ideas and having a two-way conversation in the musicians community in the form of blog posts, vodcasts and newsletters and well as real-life interaction by teaching workshops and bootcamps and paneling at music conferences.

RSLL: What is Cyber PR?
AH: Cyber PR is my online PR firm and we get musicians and authors featured on blogs, podcasts, Internet radio stations, and all over the Internet. We also help artists come up with a social media strategy that works in tandem with a marketing plan so they can take advantage of the new ways to build a fan base and a community online.

RSLL: What do musicians need to know about social networking and/or Web 2.0?
AH: Social media is a wonderful way to engage your fans, meet new people and use cool interactive technology to communicate BUT artists must realize that this is just one piece of the puzzle. The real money and profits comes out of having a strategy and setting goals and working towards them.

I see so many artists that have thousands and thousands of fans on MySpace and on Facebook and they are making no money. The reason is: no one comes to MySpace or Facebook with their credit cards out ready to buy music – they do that at iTunes and on Amazon – so there needs to be a strategy that gets engaged fans away from the cool Web 2.0 portals where we meet and chat and interact into an atmosphere where we are used to BUYING – Amazon, iTunes and live clubs are where fan pull money out of their pockets and buy so if you are only on MySpace and Facebook and you are frustrated about why you sold way less than you expected ask yourself: Where are you asking for money? and how are you asking for money? Is there a strategy behind your asking or are you forgetting to even put a plan into place around this? Or even worse are you forgetting to ask at all because asking for money means you are being too pushy and aggressive and you hate the idea of asking?

You need to look at the Internet just like you look at your telephone or your fax machine – its a way of communicating NOT a place where you just will magically make money without a strategy and some knowledge of how traditional marketing works and a willingness to employ real plans and actions.

RSLL: What are some of your latest product and service offerings for indie musicians?
AH: Aside from Cyber PR campaigns, My best selling product is my book that I released last year. It’s called Music Success in Nine Weeks and it is a Nine week program that helps artists do 3 things:

1. Build a bigger fanbase
2. Get more PR (via using Social Media)
3. Earn more money

The way I teach this is by taking artists through a process that helps them:

1. Laser focus their message so that potential fans can understand them
2. Start a two way engaging conversation with all fans
3. Capture vital information (email addresses)
4. Create a plan that is based on traditional marketing so that they are set up for making money

My book comes with a lifetime membership to my closed online forum (which in the interest of full disclosure I will say Carla helps me manage!) where artists can get direct coaching from me and Carla and get a plan in action with the support of other musicians.

You can buy the book here:

RSLL: What is one action a musician can take to build their music business?
AH: Being in control of your own mailing list and start a regular email newsletter and send it at least once a month! This has been the #1 technique that I have noticed works the most effectively for musicians.

RSLL: If you were starting all over today as a musician, what would you focus on?
AH: I was never a musician so this is a hard question but I would say I would focus on building a community of fans who are engaged and involved with me on a personal and authentic manner. The bands that I meet who are making the most money and having the most success during these weird and uncertain times are the ones who work really hard at knowing who their fans are and what they like, don’t like and what they will respond to. These artists also provide a steady stream of communication and music and opportunities to engage with fans – either online or offline.

Thanks Carla – it was fun being interviewed!


Ariel Publicity was founded 12 years ago, and has since represented over 1,400 artists. The publicity game has changed radically over the last few years, so the company went 100% digital to accommodate the new landscape in January of 2007. Cyber PR is currently handling campaigns for artists of all genres and at all levels of their careers.

Ariel’s bi-weekly ezine “Sound Advice” has over 6,000 musicians and music professional subscribers. Her first book, Music Success in Nine Weeks, came out in June 2008. She is a contributing blogger to New Music Ideas and Music Think Tank and her articles have been featured in the Discmakers and ASCAP online newsletters. Ariel Publicity also offers Band Letter, a musician’s newsletter service to handle fan outreach.

Ariel has spoken at dozens of music conferences including SXSW, The Philly Music Conference, NEMO, The East Coast Music Awards, OCFF, & Les Rencontres (Canada), A2A (Amsterdam), CMJ, BMI Music Panel Series, and The Connective Panel Series.

Ariel’s Websites:
Ariel’s Blog
Ariel Publicity on Twitter
Ariel Publicity on MySpace
Ariel Publicity on Facebook

Ariel’s Products and Services:
Ariel’s eBook: Music Success in Nine Weeks
Cyber PR Campaigns
Band Letter Newsletter Services
Review You

Interview with Dayna Steele, Author of Rock to the Top

Posted in Future Legends, Interviews | No Comments »

This week heralds the unearthing of last year’s lost indie music reviews, which will culminate with a BRAND NEW interview on success mindset from indie music mogul Derek Sivers. Enjoy!

Dayna Steele, author of Rock to the Top

The Rock Star Life Lessons Interview with Dayna Steele, Author of Rock to the Top
by Carla Lynne Hall

Rock Star Life Lessons: How has your marketing yourself and your career changed in the last 5 years?
Dayna Steele: The good side is there are many more avenues. The bad side is there are many more avenues and everyone is doing it!

RSLL: In your book, Rock to the Top, you write about musicians like Gene Simmons, Carlos Santana, and Jon Bon Jovi, who have “an entrepreneurial fire”. Is it important for musicians today to think of themselves as entrepreneurs? Why or why not?
DS: Anyone in any business has to think of themselves as an entrepreneur if they want to succeed. Competition is fierce in any business and you won’t succeed unless you do treat any career like a business. Everyone has to market, network, brand, etc.

RSLL: For your book, Gene Simmons wrote a glowing foreword, which also gives the reader an inkling of the drive that it takes to lead KISS, also known as “The Greatest Band in the World”. How did you get him to give up the goods?
DS: I asked for three months. It was either going to be a “yes” or a restraining order. I finally just laid it on the line, this is what I want and this is why you should do it for me. You have to let people know what you want and why they should give it to you. No one reads minds…except maybe your mother.

RSLL: After you left radio, you created an successful online business, The Space Store, that you later sold to a NASA aerospace contractor. What online marketing/promotion tips did you learn that a musician can use?
DS: Keep your website updated weekly if not daily and communicate with your customers/fans. Have a newsletter signup, let them know when there is a new product, an appearance, free stuff. They love free stuff….

RSLL: I also hear that you’re an AC/DC fan. What do you think of their decision to only sell physical CDs (no MP3s) of their new CD release, Black Ice via Wal-Mart and
DS: Brilliant. Hey also have the money to begin with to take such a daring stand. They are a very successful business. They know their fans, they did their research. Very smart. And still adore Brian….

RSLL: What is one action a musician can take to build their music business?
DS: Network like crazy – it’s still who you know more than what you know…!

RSLL: If you were starting all over today as a musician, what would you focus on?
DS: Getting my music online everywhere I could, doing everything I could to get that one great song to “go viral.” And make sure you have it all backup with a website, blog, newsletter, quality product, etc. Get organized and run your business!


For years, Dayna was one of the top female rock radio personalities in the USA. During her career and reign as Houston’s “First Lady of Radio,” she was named one of the 100 Most Important Radio Talk Show Hosts by Talkers Magazine and nominated as Local Radio Personality of the Year by Billboard Magazine.

After leaving radio, Dayna created The Space Store , the world’s largest space related e-commerce venture which she sold to a NASA aerospace contractor. She then created Smart Girls Rock, a product line to encourage girls to make “smart the new cool” or “geek the new chic.” Dayna also founded Operation National Anthem, a series of free videos of U.S. soldiers serving in Iraq offered to venues throughout the country to play prior to the singing of our national anthem. For that, Reader’s Digest named Dayna one of the “35 People Who Inspire Us” in the May 2008 issue.

Dayna Steele is the author of Rock to the Top: What I Learned about Success from the World’s Greatest Rock Stars with a foreword by KISS superstar Gene Simmons. Dayna captivates audiences across the country with her stories and sage advice learned from the world’s greatest rock stars. From students to a national sales force to corporate business gatherings, Dayna Steele rocks her audience through the four essential principles for achieving rock star status and building a stage for success.


Jeffrey Paul Bobrick Premieres Michael Jackson Tribute Song on Rev Al Sharpton’s Radio Show

Posted in A Day in the Life, Celebrities, Future Legends, nyc singer | 2 Comments »

Jeffrey Paul Bobrick
Jeffrey Paul Bobrick

Billboard Award winning singer/songwriter/pianist Jeffrey Paul Bobrick has composed a Michael Jackson tribute song, “Michael”, which was produced by Rick Warren. Jeffrey will perform it live on Reverend Al Sharpton’s National Action Network Radio Show on Saturday, July 4, 2009. The radio show can be heard in NYC on 1190 AM at 9-11am. Jeffrey is scheduled to perform at 9:30am. If you do not have access to this station, you should be able to listen live on the Internet through the National Action Network Live Stream.

A long-time fan of Michael Jackson, Jeffrey was compelled to honor his musical hero in song after the star’s sudden death on June 25th. “Michael was one of my greatest influences and inspirations,” he says, “I saw him perform live multiple times and even had the opportunity to meet him on two occasions. He was incredibly warm and generous during our meetings.” When Jeffrey learned that Reverend Al Sharpton’s radio show would be honoring Michael Jackson this weekend, Jeffrey immediately submitted his song’s lyrics to the show’s producers for consideration. Almost as quickly, Jeffrey was invited to perform on Sharpton’s National Action Network Radio Show.

Born and raised in New York City, Jeffrey started writing music at a young age and was performing frequently by the time he reached high school. He read Shakespeare at Oxford University, trained in theater at the British America Drama Academy in London and graduated with a B.A. from Sarah Lawrence College in New York. After studying as a classical singer and enjoying a successful career as an actor (Off-Broadway, national tours, indie films), Jeffrey released his demo EP “When You Are Free,” which won him songwriting honors from Billboard Magazine.

Every Saturday morning since its founding, the National Action Network holds its weekly live action rally and radio broadcast which has been critical to its development. National Action Network (NAN) is one of the leading civil rights organizations in the nation, with numerous local chapters around the country. NAN works within the spirit and tradition of Dr. Martin Luther King Jr. to promote a modern civil rights agenda that includes one standard of just and decency for all people regardless of race, social justice for communities, and the improvement of race relations.

A friend of the Jackson family, Rev. Al Sharpton recently traveled to LA to help with funeral arrangements. During his weekly rally at the National Action Network, Sharpton called for fans to celebrate the star’s life and music, and said that he knew Jackson was at peace: “When you get to heaven,” he said, looking skyward, “turn around and moonwalk through the gates.”

Rev Al Sharpton with Michael Jackson & James Brown

Rev Al Sharpton & Michael Jackson


Billboard Award Winning singer/songwriter/pianist Jeffrey Paul Bobrick performs throughout the east coast and is creating a buzz with his “very clever, bright, intelligent songs” (Joey Reynolds, WOR radio). His demo EP, “When You Are Free,” is now available. Jeffrey is also in pre-production for a full length CD, slated for release in 2009.

For music samples, news and performance information, go to:

JPB LOVES YOU…keep listening…

7/5/09: JUST ADDED – Here’s a video of Jeffrey singing his MJ Tribute song on the NAN show

Michael Jackson Tribute Live on Rev. Al Sharpton with Sharp Talk at National Action Network

Sickle Cell Disease World Day ~ Friday, June 19, 2009

Posted in A Day in the Life, Articles, Future Legends | No Comments »

United Nations Logo

For the first time this Friday, June 19, 2009, the United Nations will recognize Sickle Cell Disease World Day, and my cousin Shirley Miller will be on hand to share her personal and professional experiences with this life-changing disease.

Sickle Cell Anemia is among the world’s foremost, and at times most lethal, genetic diseases. In the United States, 2 million people are carriers of the sickle cell trait. Shirley, who is the advocacy manager for the hematology-oncology research service at Children’s Medical Center in Dallas, TX, is one of 70,000 people who are living with this blood disorder, a disease characterized by a shortened lifetime of anemia and a number of other side effects like infections, ulcers, vision loss, strokes and pain crises.

In the 1970s, the median survival of a person with sickle cell disease was 14. Today, the median is 42 for men, 48 for women. At 53 years old, Shirley is an inspiration to the more than 600 patients she works with at Children’s Medical Center, and everyone living with the disease.

In her speech to the UN, Shirley will share her hope that the first international recognition day will be “the beginning of a renewed and energized fight for increased access to care and services and eventually a cure for sickle cell disease.”

Listen to a live webcast of the UN’s Human Rights Council and Shirley’s speech this Friday at 10am EST.

Article adapted from Children’s Medical Center blog


I am SO proud of my cousin Shirley Hall Miller!!!!

If You’re a Musician, You’re an Entrepreneur. So Act Like It.

Posted in A Day in the Life, Future Legends, Indie Music, Music Blogosphere | 2 Comments »

Will Sing for Food 350px

One issue that comes up when talking to musicians is that many of them don’t believe that they have a business until their music makes money.

If you consider the bad habits that some musicians are known for (being late, flaky, intoxicated, etc), it’s not a surprise why their anticipated success does not come. And when I think of the musicians who are getting ahead, they usually have their business together, even if their musical peers don’t believe that they’re musically talented.

In my opinion, the reality is actually the other way around: Only after you deal with the business side of things will your music make money. When you (not your manager, agent, or mother) are the one managing important day-to-day details like organizing your time, following up with contacts, and evaluating your progress, only then can you expect that your music business will grow.

While percolating on this idea for Musicians Lunch New Orleans, I was inspired to ask Derek Sivers for a different kind of interview. As the creator of CD Baby, he’s had a bit of success over the years. Curious girl that I am, I wanted to know what makes success like his possible: What in his mindset enabled him to start the first online CD store for indie musicians??? Interviewers usually ask him about indie music and musicians, and he’s generous with sharing what he’s learned, but I wanted to dig deeper.

So for the past few days, Derek and I have been emailing back and forth questions and answers on having a success mindset. As usual, he gives answers I never expect, and blows my assumptions out of the water. Regardless of his unexpected responses (which will be featured soon here in the blog), it’s obvious that he has a success mindset.

At the ripe age of 14, Derek decided that he was going to be a professional full-time musician, and gave serious thought to what that would mean: no salary, no insurance, no security, no guarantees, etc. Because he understood these facts, he made decisions accordingly in order to be successful in pursuing this goal. He started making money from touring when he was 18. When he was 27, he was able to buy a house in Woodstock, NY from touring.

By the time he had the “one-in-a-million brilliant” idea to create CD Baby, he had already mastered the entrepreneurial skills needed to run a successful company. He makes it sound so easy, but in reality,
Derek Sivers honed his business skills while he was a full-time musician.

If you don’t believe me, read his latest blog post What do musicians and entrepreneurs have in common?

If you want more ideas on how to grow your music business, check out the blog posts from November’s “Recession-Proof Musician” series! Featuring awesome guest blogs from folks like Seth Godin, Bob Baker, Hugh MacLeod, there’s a lot of inspiration to be enjoyed!

The Lost Indie Music Interviews Are Coming!

Posted in A Day in the Life, DIY Diva, Future Legends, Indie Music, Interviews, Musicians Lunch | No Comments »

Indie Music Interviews are Coming!

At the end of last year, I interviewed a boatload of indie music artists and music biz experts, but I had been unable to blog them all before now.

Stay tuned to Rock Star Life Lessons as I’ll be sharing tips and lessons from indie music luminaries such as Ariel Hyatt, Matthew Ebel, Natalie Gelman, and more!

Brought to you by Musicians Lunch New Orleans: Saturday, May 23rd 1-3pm.