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For a performer, live appearances are your bread and butter. Live shows bring you closer to your fans, and they also help attract new ones. There’s nothing like seeing musicians playing their hearts out on stage, and giving a great show. When done right, these performances inspire the audience. There is a direct correlation of successful shows to CD sales.
Another part of live appearances is being in as many places as possible to promote your CD. This includes networking events. For instance, have you noticed how stars are everywhere when they release a new movie or record? They appear at stores to sign autographs and recently purchased items. Don’t stay home. Get out. See and be seen.
Brought to you by the Music Marketing Machine Course: July 16 – August 6, 2008 in NYC